can provide business intelligence to generate new opportunities
(Bortiz & Kennedy, 1995; Fletcher & Goss, 1993; Langley &
Simon, 1995; Lau, Wong, Hui, & Pun, 2003; Salchenberger, Cinar,
& Lash, 1992; Su, Hsu, & Tsai, 2002; Tam & Kiang, 1992; Zhang,

Hu, Patuwo, & Indro, 1999).
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